Check Medicare Advantage sales calls for their disclaimers
For US Medicare Advantage and Part D sales. Finds calls with a missing disclaimer, a skipped enrollment step, a misleading claim or a confused caller.
Try it on this example
Who sells on the call (the plan itself, or a broker or agency for several plans): Third-party marketing organization (a licensed agency selling plans for several organizations)
Sales call transcript with speaker labels
- Is this a call where the agent discusses, offers or enrolls the caller in a Medicare plan?Yes99%
- Is the caller told that the call is recorded?Yes99%
- Does the agent give the third-party marketing organization disclaimer, and before discussing any benefit?Given after benefits were discussed99%
- Does the agent confirm which kinds of product the caller agreed to discuss, before discussing any plan or benefit?No87%
- Does the agent market a product outside the scope the caller agreed, or a non-health product?No87%
- Before any enrollment, does the agent discuss the caller's doctors, pharmacy, drugs, costs and health needs, as the rules list them?Some topics missed99%
- Does the agent review the Pre-Enrollment Checklist with the caller before completing a phone enrollment?Not reviewed100%
- Does the agent tell the caller where to find the Summary of Benefits before completing a phone enrollment?Told before enrollment95%
- Does the agent make a claim the rules forbid, or one likely to mislead the caller?Yes93%
- Does the agent push the caller to decide now or brush aside their questions?Yes93%
- Does the caller say they do not understand what they are agreeing to?Yes98%
- How does the caller answer when asked to agree to the enrollment?Hesitant yes100%
- What should a person do with this sales call before the enrollment goes through?Compliance review first99%
These are real answers stored from one run on this example.
The prism behind it
Check Medicare Advantage sales calls for their disclaimers
Fields
- Who sells on the call (the plan itself, or a broker or agency for several plans)
- Sales call transcript with speaker labels
Context
These are recorded Medicare Advantage and Part D sales calls, inbound or outbound, between a sales agent and a person with Medicare or someone helping them. The seller field says whether the agent works for the plan itself or for a third-party marketing organization: a broker, agency or call centre that sells plans for several organizations. The rules below are summarised from the CMS marketing and communications rules for Medicare Advantage and Part D, and the plan's own sales policy. Every item applies to every sales call unless it names who it applies to; an item that does not apply is never counted as met. - Recording notice (plan policy): the caller is told the call is recorded. CMS requires third-party marketing organizations to record and keep every marketing and sales call. - Third-party marketing organization disclaimer: when the seller is a third-party marketing organization, the agent says this before discussing any benefit: "We do not offer every plan available in your area. Currently we represent [number] organizations which offer [number] products in your area. Please contact Medicare.gov or 1-800-MEDICARE to get information on all of your options." An agency that represents every organization in the area says instead that it represents that number of organizations and products, and that the caller can always contact Medicare.gov or 1-800-MEDICARE for help with plan choices. - Scope of appointment: before discussing any plan or benefit, the agent confirms and records which kinds of product the caller agreed to discuss, such as Medicare Advantage plans, prescription drug plans or Medicare supplement insurance. The agent markets nothing outside that scope, and no non-health product such as an annuity or life insurance. - Needs discussion: before an enrollment, the agent discusses the caller's primary care doctor and specialists and whether they are in network, their pharmacy and whether it is in network, their prescription drugs and whether they are covered and what they cost, the costs of care, premiums, benefits, and any specific health care needs. - Pre-Enrollment Checklist: before completing an enrollment by phone, the agent reviews its contents with the caller: the Evidence of Coverage, the provider and pharmacy directories, the drug list, premiums and cost sharing, emergency and urgent care coverage, and the rules of the plan type, such as referrals and network limits. - Summary of Benefits: before completing an enrollment by phone, the agent tells the caller where the Summary of Benefits can be found. - Never: claim to be from, or to be recommended or endorsed by, Medicare, CMS or the government; use the Medicare name in a misleading way; call something free in a misleading way; suggest the plan is a Medicare supplement; or say anything likely to mislead or confuse the caller about a plan's benefits, costs, network or rules. - No pressure (plan policy): no false urgency, such as saying plans or benefits are running out, and no repeating the pitch after the caller says no or asks for time. Rules that turn on the clock or the calendar are checked by code from call timestamps and records, never here: how many seconds into the call the disclaimer comes, how long before a meeting a scope of appointment was recorded, and enrollment periods. Whether the person agreeing is the beneficiary or their authorized representative is checked by code. Judge only what is said in the call, in the order it is said.
Questions
Is this a call where the agent discusses, offers or enrolls the caller in a Medicare plan? Yes / No
Count calls where a Medicare Advantage or drug plan, or its benefits, is discussed, offered or enrolled in, whether or not the caller enrolls. Yes: The agent discusses, offers or enrolls the caller in a Medicare plan. No: The call is only about service, a claim, a bill or an existing plan, with no plan offered. The disclosure questions then have nothing to check.
Is the caller told that the call is recorded? Yes / No
Read the transcript. A recorded announcement quoted in the transcript counts. Yes: The caller is told the call is recorded. No: Nothing in the call tells the caller it is recorded.
Does the agent give the third-party marketing organization disclaimer, and before discussing any benefit? Choice
Read the seller field and the disclaimer item in the context. The full disclaimer says how many organizations and products the agent represents and points the caller to Medicare.gov or 1-800-MEDICARE. Judge the order in which things are said in the transcript. Pick one option.
Does the agent confirm which kinds of product the caller agreed to discuss, before discussing any plan or benefit? Yes / No
Use the scope of appointment item in the context. Order matters: the confirmation must come before the agent describes any plan or benefit. Yes: The agent confirms the kinds of product the caller agreed to discuss, before describing any plan or benefit. No: The agent never confirms the scope, or confirms it only after describing a plan or benefit.
Does the agent market a product outside the scope the caller agreed, or a non-health product? Yes / No
Use the scope of appointment item in the context. If no scope was agreed, count any kind of product beyond the one the caller called or was called about. Yes: The agent markets at least one product outside the agreed scope, or a non-health product such as an annuity or life insurance. No: The agent markets only products within the agreed scope.
Before any enrollment, does the agent discuss the caller's doctors, pharmacy, drugs, costs and health needs, as the rules list them? Choice
Use the needs discussion item in the context: primary care doctor and specialists and whether they are in network, pharmacy, prescription drugs and their coverage and cost, costs of care, premiums, benefits, and specific health care needs. A topic the caller raises that the agent brushes aside is not discussed. Pick one option.
Does the agent review the Pre-Enrollment Checklist with the caller before completing a phone enrollment? Choice
Use the Pre-Enrollment Checklist item in the context. Saying that paperwork will come in the mail is not a review. Pick one option.
Does the agent tell the caller where to find the Summary of Benefits before completing a phone enrollment? Choice
Use the Summary of Benefits item in the context. Pick one option.
Does the agent make a claim the rules forbid, or one likely to mislead the caller? Yes / No
Use the never item in the context. Count claims to be from, to work for, or to be endorsed by Medicare, CMS or the government, including a yes to "Is this Medicare?"; "free" used in a misleading way; suggesting the plan is a Medicare supplement; and statements about benefits, costs, doctors, drugs or current coverage that the call gives no ground for. A dodge that leaves the caller believing something false counts. Yes: The agent makes at least one such claim. No: The agent makes no such claim.
Does the agent push the caller to decide now or brush aside their questions? Yes / No
Use the no pressure item in the context. Count false urgency, such as plans or benefits running out; repeating the pitch after the caller says no or asks for time; and brushing aside or talking over their questions. Yes: The agent does at least one of these. No: The agent lets the caller decide at their own pace and answers their questions.
Does the caller say they do not understand what they are agreeing to? Yes / No
Go only by what the caller says, never by age, accent, fluency or tone of voice. Count a caller saying they do not understand, did not know they were enrolling, thought the call was about something else, want to stop, want someone else to help them decide, or have trouble with memory or understanding. Yes: The caller says at least one of these. No: The caller says nothing of the kind.
How does the caller answer when asked to agree to the enrollment? Choice
Judge the final answer to the enrollment. Go by what the person says about who they are; whether they are the beneficiary or an authorized representative is checked by code. Pick one option.
What should a person do with this sales call before the enrollment goes through? Choice
Judge the call as a whole against the rules in the context. The answer is a suggestion for a person; it does not hold or cancel any enrollment. Pick one option.
Lens columns
is_sales_call, is_sales_call_probability, recording_notice_given, recording_notice_given_probability, tpmo_disclaimer, tpmo_disclaimer_probability, scope_confirmed, scope_confirmed_probability, outside_scope_product, outside_scope_product_probability, needs_topics, needs_topics_probability, pre_enrollment_checklist, pre_enrollment_checklist_probability, summary_of_benefits, summary_of_benefits_probability, prohibited_claim, prohibited_claim_probability, pressure_used, pressure_used_probability, caller_confused, caller_confused_probability, enrollment_outcome, enrollment_outcome_probability, next_step, next_step_probability
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